Producing high-quality branded content presents a unique set of challenges.
As a former managing editor for top food and travel brands, I know how difficult it can be to:
Get clear feedback from clients
Meet tight deadlines
Balance advertiser needs with editorial integrity
Having worked as a liaison between clients and freelance writers, I've learned how to create content that not only engages readers but also meets advertiser goals and stays true to the publication's voice.
MY CLIPS
I’ve worked on branded content projects for more than 20 different brands and organizations. Here are some favorites:
Credit Cards
AFAR, 5 Top Beach Clubs Around the World for the Ultimate Summer Getaway
AFAR, These 5 Unexpected Destinations Will Inspire You to Go Off the Beaten Path on Your Next Trip
Cruise Lines
AFAR, Why This Cruise Is the Best Way to See the Northern Lights in Alaska
AFAR, 3 Itineraries for the Ultimate Tropical Getaway
AFAR, 4 Adventure-Filled, Eco-Friendly Cruises
AFAR, How to Enjoy the Caribbean by Luxury Yacht—Without Actually Owning or Chartering One
Virtuoso, Cunard’s Royal Connection to British History
Virtuoso, How to Set Sail in Southeast Asia with Star Clippers
Destination Management Organizations
Virtuoso, Capitalize on the Unexpected in Washington, D.C.
Matador Network, A Sustainable Travel Guide to Vermont’s Legendary Green Scene
Matador Network, 4 Vermont Road Trips Perfect for Your EV
AFAR, A Guide to the Best Food in Kansas City
AFAR, This Ancient Trading Post in the United Arab Emirates Is an Essential Stop for Modern Visitors Too
AFAR, How to Go Off the Beaten Path in Monaco
AFAR, How to Experience Buffalo’s Vibrant Arts and Architecture
Hotels
AFAR, Engage with Compelling Art at These Southern Hotels
AFAR, 3 Fabulous Hotels in Historic Cities for Your Next Getaway
AFAR, Why These American Cities Are Perfect for a Fall Escape
Tour Operators
AFAR, For Art Lovers, These One-of-a-Kind Italian Itineraries Were Made for You
AFAR, Discover Your Perfect Off-the-Beaten Path Trip
AFAR, Here’s Your Dream Outdoor Adventure, According to What Type of Traveler You Are
AFAR, 5 Must-Visit Cities If You Love Architecture
Vehicle Brands
Daily Beast, Find Your Under the Radar Luxury
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